The annual NAMM Show 2025 was grandly held at the Anaheim Convention Center in California, USA, from January 23 to 25 local time. As one of the largest and oldest international music industry events in the world, the NAMM Show has been a barometer of the music industry since its inception in 1901.
As a domestic brand with a long history over twenty years, Alctron specializes in the R&D and production of professional audio equipment. Its products cover microphones, audio interfaces, monitoring headphones, stands, etc and widely used in music production, broadcasting, film and television recording and other fields. In this globally renowned music feast, Alctron dazzlingly appeared with a variety of star products. It conducted in-depth exchanges and sharing with colleagues in the industry and music enthusiasts from all over the world, once again demonstrating the strength and charm of Chinese brands to the world.
Alctron
At the NAMM SHOW 2025, Alctron also brought a variety of best-selling products: CU48 USB Microphone, BC600+ Dynamic Microphone, R77 Ribbon Microphone, PF32MKII Windshield, Microphone Stand, the latest Audio Interface and Preamp, etc. Among them, the R77 Ribbon Microphone, with its retro and unique timbre performance, became one of the focal points at the exhibition site, attracting many music producers and audio engineers to stop and experience. In addition, Alctron also showcased its upcoming new products - DI300-P and DI600-A Instrument DI Boxes. With practicality and high performance as the core, they provide musicians and audio engineers with reliable tools. The new products DI300-P and DI600-A have a wide and flat frequency response, and the sound quality is natural and authentic. The built-in high-quality audio transformers can effectively isolate noise and improve signal purity, and they can work stably in complex environments. With excellent dynamic processing capabilities, they can easily handle high-level inputs, faithfully reproduce sound source details, and avoid distortion. n stage performances, the DI600-A can transmit the signal of an electric guitar to the mixing console without loss, resulting in a full and layered sound, providing the on-site audience with a clear and infectious auditory experience. For recording production, the DI300-P is capable of capturing the subtle dynamics of instruments, offering high-quality raw materials for post-processing. With their excellent signal conversion capabilities and anti-interference performance, these two DI boxes further enrich the diverse requirements of stage performances and recording production.
Alctron always regards technological innovation as the core driving force of brand development. At the NAMM SHOW 2025 venue, Alctron not only displayed its existing star products but also allowed visitors to personally experience the outstanding performance of its products through the interactive experience area. A music producer from the United States said: "Alctron's microphones and microphone amplifiers have impressed me. They are cost-effective which fully meet the needs of professional recording."
The successful conclusion of the NAMM SHOW 2025 not only provided Alctron with a stage to showcase its brand strength but also injected new vitality into the global music industry. In the future, Alctron will continue to uphold the philosophy of "innovation, quality, and customer first", constantly explore the boundaries of audio technology, and bring more professional and cost-effective choices to music enthusiasts around the world. Let's look forward to Alctron continuing to convey beauty with sound and illuminate music dreams with technology in its future music journey!